Brand Profile
Memories of an emotion, or of a moment. Bits of experience, an endless mosaic of Italian scenes and imagery; tangible translations of the pleasures of life lived slowly. A one-way ticket, an instant journey regardless of physical or temporal distance. This is Venti4, a collection of inimitable sensory experiences: extrait de parfum of the very highest quality that captures reality and transforms it into a multiplicity of meaning and memories.
“In the past few years, we’ve gotten back to taking care of our bodies to help get them in tune with our minds. This attitude has led to the fusion of sectors that used to be independent (beauty, health, fitness, medicine, nutrition) and a boom in holistic beauty, focused especially on well-being.” - Says Eve Neuberger. ”Venti4 sums up my vision on that: on the one hand, I wanted to revive the art of perfumery, which lends value to an essence and makes a bottle into something eternal, and on the other hand, I wanted to express the inexpressible, namely the art of Italian living and the essence of Italian style, in all its beauty and artifice, sense and sentiments, genius, craftsmanship and innovation, carefree attitude, and well-being, which is everywhere here: in a dish, in a painting, in a landscape.”
The result was the birth of two vivid and refined collections - The Classic Edition and Atelier Edition.
Vorrei, (Qualcosa di) Bianco, Rosso e Verde - in glass bottles with stoppers made from antique buttons, packaged in boxes covered with recycled fabrics.
Roda, Splendido, Palio and Chicco, Italian Savoir faire in its lifestyle.
Two collections “custom-made for skin”, to feel and wear on different parts of the body to fully explore their evocative potential.
The company’s name, Venti4, “is an important number for me, the day of a coincidence”, Neuberger says. It’s a make-or-break number, like a chance encounter that makes an impression.