FRAGRANZE

SETCHU
Special Guest

12 - 14 September 2025

Stazione Leopolda
Firenze

12 - 14 September 2025

Stazione Leopolda
Firenze

12 - 14 September 2025

Stazione Leopolda
Firenze

12 - 14 September 2025

Stazione Leopolda
Firenze

12 - 14 September 2025

Stazione Leopolda
Firenze

12 - 14 September 2025

Stazione Leopolda
Firenze

12 - 14 September 2025

Stazione Leopolda
Firenze

12 - 14 September 2025

Stazione Leopolda
Firenze

12 - 14 September 2025

Stazione Leopolda
Firenze

Stazione Leopolda

12 - 14 September 2025

12 - 14 September 2025

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Hours of the event

Everyday
10 am - 6 pm

Exhibitors List 2024

Entry instructions

In order to participate in the event, it is necessary to:
- be registered and have obtained the entry ticket
- show your ticket at the entrance together with an identity document

Exhibitors List 2024

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The Sound of Fragrance
The Theme of the New Fragrance Installation

Pitti Connect - Exhibitors 2025

PHILIP B

TAUER PERFUMES

BIENAIMÉ

TOBBA PARFUMS

BINET-PAPILLON

UNIQUE'E LUXURY FRAGRANCES

THE GATE FRAGRANCES PARIS

3LAB

L'HORLOGE DE FLORE

GINI PARFUM

ESSENZIALMENTE LAURA BY L. BOSETTI TONATTO

EDWARD BESS

SANTA EULALIA

CHRISTIAN TORTU

LABORATORIO OLFATTIVO

&GOODIES

PETITE AMIE SKINCARE

OLIVIER DURBANO

RHIZOME

THOMAS DE MONACO

News

News

News

UniCreditTowers_skyline

UniCredit Main Partner

Il supporto della Banca a Pitti Immagine rientra nel programma “UniCredit per l’Italia”, pensato per essere vicino alle comunità…

UniCreditTowers_skyline

UniCredit Main Partner

Il supporto della Banca a Pitti Immagine rientra nel programma “UniCredit per l’Italia”, pensato per essere vicino alle comunità…

SETCHU Special Guest
at FRAGRANZE
for the launch of
SETCHU Perfume

Satoshi Kuwata, founder and creative director of the brand SETCHU, will be the Special Guest of the upcoming edition of FRAGRANZE…

NEWS_1280x720_px

COMPOSITION:
The theme of Fragranze 2025

There is no art without harmony of the whole, no creative act without composition. A green vase, a bottle and some fruit…

Section

Fragranze

Essences from around the world

Timeless perfumes and fragrances created according to age-old traditions

Explore

EVIDENS DE BEAUTé

- Falling in love with that ONE specially person, her country and her culture, and paying tribute to her beauty by creating…

PARFUM DE MAHZEN

- We embarked on a journey, an adventure to solve an ancient mystery. It was a quest that took us deep into the realms of scent…

STATE OF MIND

- Toni Cabal is a niche perfume brand from Barcelona, created in 2014 by master perfumer and chemical engineer Toni Cabal.…

Explore

Spring

Scents of newness

Focus on new talents

Explore

KINTSUGI PERFUMES

- Series of niche perfumes inspired by the kintsugi philosophy. Created in the noble desire of healing your soul and uplifting…

MEZEL

- MEZEL – A Fragrance Brand with a Story of Origins and Transmission Founded by French-Moroccan entrepreneur Sophia Gyé-Jacquot,…

RITO

- RITO embodies the excellence of artistic perfumery, offering a luxurious Italian sensory experience. The three visionaries…

Explore

Soul and Skin

Explore

FEJESSENCE

- Fejessence is an Italian brand of high Phyto-cosmetics, born from an ancient formula preserved and handed down from generation…

HÖBEPERGH

- The Asiago Plateau, with millennia of history, offers us a blend of pure natural elements, a unique environment in the world,…

PETITE AMIE SKINCARE

- Since launching in 2016 the independent beauty brand Petite Amie Skincare has developed a diverse range of facial sheet masks…

Explore

Fragranze

Essences from around the world

Timeless perfumes and fragrances created according to age-old traditions

Explore

EVIDENS DE BEAUTé

- Falling in love with that ONE specially person, her country and her culture, and paying tribute to her beauty by creating…

PARFUM DE MAHZEN

- We embarked on a journey, an adventure to solve an ancient mystery. It was a quest that took us deep into the realms of scent…

STATE OF MIND

- Toni Cabal is a niche perfume brand from Barcelona, created in 2014 by master perfumer and chemical engineer Toni Cabal.…

Explore

Spring

Scents of newness

Focus on new talents

Explore

KINTSUGI PERFUMES

- Series of niche perfumes inspired by the kintsugi philosophy. Created in the noble desire of healing your soul and uplifting…

MEZEL

- MEZEL – A Fragrance Brand with a Story of Origins and Transmission Founded by French-Moroccan entrepreneur Sophia Gyé-Jacquot,…

RITO

- RITO embodies the excellence of artistic perfumery, offering a luxurious Italian sensory experience. The three visionaries…

Explore

Soul and Skin

Explore

FEJESSENCE

- Fejessence is an Italian brand of high Phyto-cosmetics, born from an ancient formula preserved and handed down from generation…

HÖBEPERGH

- The Asiago Plateau, with millennia of history, offers us a blend of pure natural elements, a unique environment in the world,…

PETITE AMIE SKINCARE

- Since launching in 2016 the independent beauty brand Petite Amie Skincare has developed a diverse range of facial sheet masks…

Explore

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New Brands at Fragranze 23

MMOIRE

NETHERLANDS

åND FRAGRANCE

UNITED KINGDOM

RECENSIONE NEGATIVA

RECENSIONE NEGATIVA

ITALY

HAROLD & MAUDE

FRANCE

SABE' MASSON

FRANCE

LERÈVE BEAUTY

ITALY

PERENNAE

ITALY

PESADE

KOREA (SOUTH)

FEJESSENCE

MAIE PIOU

FRANCE

MEZEL

LUMI

ITALY

RUNDHOLZ

GERMANY

ATELIER VESPER

NETHERLANDS

THE THINGS PAST

GREECE

PHOSBEAUTY

ITALY

PLUME IMPRESSION

PLUME IMPRESSION

UNE NUIT NOMADE

UNE NUIT NOMADE

GINI PARFUM

HELLENIST

FRANCE

MAISON MATAHA

ITALY

L'ART VÈVIEN

CARL KLING PARFUMS

CARL KLING PARFUMS

PARAM SARA

INDIA

SYNESTHÉSIE

ITALY