Brand Profile
Dilli House is an independent, alcohol-free fragrance house in London, and a Certified B Corporation™. Its first release, Prem Rouge, is a 100% natural perfume built as a layerable duo: a Rose and a Tuberose, composed by master perfumers Patty Canac and Clémentine Humeau to be worn alone or together, so the wearer composes the scent on their own skin.
In place of alcohol it uses Water Plant Emulsion (WPE®), natural oils suspended in water. It sits close and quiet, releasing slowly and reaching a memory before it announces itself. Monocle Radio called it an anti-perfume.
Dilli House was founded by Arpit Kaushik, who rethought fragrance entirely while recovering from a brain injury after a cycling accident in 2022. Prem Rouge is made in Britain and formulated in France, released as 729 numbered sets at £160, all-inclusive.
A member of The Fragrance Foundation, the house is vegan certified; Prem Rouge is listed on Fragrantica, and Dilli House has featured on Monocle Radio's The Entrepreneurs and in The Fragrance Foundation UK's Visionary Voices.
Crafted to enrich.