FRAGRANZE

Stazione Leopolda

Next Edition:
13 - 15 September 2024

Next Edition:
13 - 15 September 2024

Hours of the event

Everyday
10 am - 6 pm

Stazione Leopolda

Next Edition:
13 - 15 September 2024

Next Edition:
13 - 15 September 2024

Hours of the event

Everyday
10 am - 6 pm

Mediagallery

Check out the photos and videos of Fragranze

Video of Fragranze 21

VIDEO TALK
Il potere confortante della bellezza inquieta

The comforting power of restless beauty

News

News

News

Fragranze No. 21 was a huge success!

To explore the innovative products of the 189 brands in this edition – an increase of 18% from the last edition, 75% of which…

Fragranze No. 21 was a huge success!

To explore the innovative products of the 189 brands in this edition – an increase of 18% from the last edition, 75% of which…

A day at Fragranze as told by Matteo Stringhini, founder of 50 ml

Among old acquaintances, new faces, internationally renowned creators, many new releases from brands, and his first talk…

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FRAGRANZE n.21: the countdown begins!

Pitti Fragranze, the show dedicated to international artistic perfumery, is waiting for you in Florence. An unmissable rendezvous…

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MANE @PITTI FRAGRANZE 2023

MANE at Pitti Fragranze 2023 creates an emotional olfactory journey along past, present and future, driven by the Olfactive…

New Entries & Big Returns

Fragranze once again confirms its extensive research and international scouting in artistic perfumery. This edition introduces…

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SYMBIOTIC EXPERIENCE
perception reinvented

Pitti Fragranze continues its journey of research that introduces perfume into a broader experiential sphere, in a constantly…

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MANE @PITTI FRAGRANZE 2023

MANE at Pitti Fragranze 2023 creates an emotional olfactory journey along past, present and future, driven by the Olfactive…

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20 anni fa - Senza nostalgia (20 years ago-Without nostalgia)

A journey through time to analyze the changes and constant elements of the world of artistic perfumery over the last two…

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Essenzialmente Laura - Laura Bosetti Tonatto presents FOROF Essenza

Nothing is more memorable than a scent, a sensory piece of information that withstands the test of time like no other and…