15.09.2023

10:00 AM - 06:00 PM | Stazione Leopolda, Spazio Alcatraz

Symbiotic Experience_ the reivented perception

Installation curated by Paola Gariboldi and Susanna Macchia.

15.09.2023

11:00 AM | Stazione Leopolda, Area Talk

RAW by MANE
The Scents Of Collective Unconscious

With Melanie Duhamel (Fragrance Division Director, MANE Italy, Spain and Portugal), Cristina Stefanutti (Marketing Manager Fragrance Division, MANE Italy) e Jérôme Di Marino (Perfumer, MANE).

15.09.2023

12:00 PM | Stazione Leopolda, Area Talk

How things change. New purchasing habits in the world of fragrances

With Luigi Correra (Profumeria Narciso), Alessandro Malandruccolo (@alexperfume), Matteo Stringhini (50 ml), Diego Vázquez (Head of Beauty WOW Concept). Moderator Vanessa Caputo (journalist).

15.09.2023

12:30 PM | Stazione Leopolda, Press Office

MANE Workshop Jungle Essence™

With Jérome Di Marino (Perfumer) and Valeria Sargu (Laboratory Specialist).
duration: 45 minutes

SOLD OUT

15.09.2023

01:00 PM | Stazione Leopolda, Spazio Alcatraz

OPENING
SYMBIOTIC EXPERIENCE - reinvented perception

With the curators Paola Gariboldi and Susanna Macchia and with the olfactive and digital artists.

15.09.2023

02:00 PM | Stazione Leopolda, Area Talk

Agarthi, the perfume of Metaverse

The use of artificial intelligence in communication and in perfumery. With Barbara Loddo, Ermano Picco, Mélanie Duhamel, Marco Dabbicco.

• Connect page: AGARTHI

15.09.2023

03:00 PM | Stazione Leopolda, Area Talk

Essenzialmente Laura - Laura Bosetti Tonatto
FOROF Essenza

With Laura Bosetti Tonatto and Giovanna Caruso Fendi.
Moderator Giuliana Parabiago.
(in Italian only)

15.09.2023

03:00 PM | Stazione Leopolda, Press Office

MANE Workshop Jungle Essence™

With Jérome Di Marino (Perfumer) and Valeria Sargu (Laboratory Specialist).
duration: 45 minutes

SOLD OUT

15.09.2023

04:00 PM | Stazione Leopolda, Area Talk

Symbiotic Experience

Anna D’Errico (Neurosmellist®), Coralie Spicher (Perfumer DSM-Firmenich) and Jérôme Di Marino (Perfumer MANE) in conversation with Paola Gariboldi and Susanna Macchia.

15.09.2023

05:00 PM | Stazione Leopolda, Area Talk

Elegance and sincerity: the world of perfumery by Marc-Antoine Barrois

15.09.2023

06:30 PM | Farmacia SS. Annunziata

Farmacia SS Annunziata, Enchantée - Silk and Fragrance meet

An exciting multisensory experience is the fil rouge between the visionary silk creations by Orequo and the unique fragrances by Farmacia SS. Annunziata. By reservation only.

• Via dei Servi 80R, Firenze
• Connect page: FARMACIA SS. ANNUNZIATA DAL 1561

16.09.2023

10:00 AM - 06:00 PM | Stazione Leopolda, Spazio Alcatraz

Symbiotic Experience_ the reivented perception

Installation curated by Paola Gariboldi and Susanna Macchia.

16.09.2023

10:30 AM | Stazione Leopolda, Area Talk

20 years ago - Without Nostalgia

With Laura Bosetti Tonatto, Ulrich Lang, Raffaello Napoleone, Lorenzo Villoresi, during the talk a personal letter by Olivier Durbano will be read. Moderator Mariangela Rossi.

16.09.2023

11:30 AM | Stazione Leopolda, Area Talk

Nuovo lessico olfattivo [New Olfactory Lexicon]

Matilda Morri (@sssinister_) and Roberto Drago (Kaon) in conversation with Paola Gariboldi and Susanna Macchia.

16.09.2023

12:30 PM | Stazione Leopolda, Area Talk

Olfactory transition, the transformation of perception

Sonia Constant (Ella K Parfums) in conversation with Vanessa Caputo.

16.09.2023

03:00 PM | Stazione Leopolda, Area Talk

Humans at work
The smell side of our work lives

With Francesca Faruolo, Gabriela Guidetti, Silvia Dassogno - editors Smell Magazine - rivista italiana di arte e cultura olfattiva.
(in Italian only)

16.09.2023

04:00 PM | Stazione Leopolda, Area Talk

Fragrances and Gen Z: how to build customer engagement from social media to sensory retail experience using music, art and multimedia

With Martina Blotto (@perfumeofthemoon), Giovanna Flacco (Global Brand Manager Officina Profumo Farmaceutica Santa Maria Novella), Valentina Grigoletto (Istituto Marangoni Firenze), Felice Limosani (Visual Artist), Michael Partouche (Founder Room 1015). Moderators Francesca Delogu (journalist) and Silvia Manzoni (journalist).
Curated by Istituto Marangoni
(in Italian only)

17.09.2023

10:00 AM - 06:00 PM | Stazione Leopolda, Spazio Alcatraz

Symbiotic Experience_ the reivented perception

Installation curated by Paola Gariboldi and Susanna Macchia.

17.09.2023

12:00 PM | Stazione Leopolda, Area Talk

The comforting power of restless beauty

With Maria Vittoria Baravelli (art and photography curator) and Antonio Mancinelli (Editor in Chief Carnale, writer and fashion critic).

17.09.2023

04:00 PM | Stazione Leopolda, Area Talk

Profumi ed essenze alla
corte dei califfi [Perfumes and essences
court of the caliphs]
A medieval Arab-Islamic perfumery report

With the author Caterina Greppi and Franco Cardini, Antonio Alessandria.